Wilson Parker

What makes you stay on a website in the first place? Among many reasons, easy navigation is one of the crucial elements. Then, there is a fast loading time. Moreover, the right colour scheme enhances your experience as well. There are a lot of elements that go behind the lowest bounce rates on websites. When you consider  Calgary web design ,  you can be assured that you will have a better conversion rate for your services and products. In this blog today, we will take a deeper look into how a good website can help you transform your business. A Brand’s Voice A brand’s voice refers to the distinctive personality, language, tone, and story that a company uses to create a lasting impression. It is reflected across all marketing materials, such as email campaigns and the company’s website. The website serves as a vital marketing tool, sharing the company’s beliefs, values, missions, and the problems it aims to address. Through the brand voice, visitors can get to know, trust, and...